Posts Tagged ‘marketing’
Metro magazine poster promotion. Works for me.
I spotted this promo for Metro magazine near my office in Epsom today and thought, Yeah, they’ve done that well … The question form (factoid-factoid-blah-blah. Why is that?’) seems like old-school Ogilvy-Mather stuff. But … it seems effective to me. It engages. What do you think? – P
Why would you NOT use AdBlock?
Here’s Facebook … Why would anyone not use AdBlock? – P
Ad as mini-movie
Nice tone. – P
“Less apps, more apples.” What a lovely spoof.
Wonderful! “Single core, dual core” did it for me. via Gizmodo – P
Why pussyfoot around?
From a (quite sharp) Canadian public health/awareness campaign. Dark. Here’s a compilation of Top 40+ Creative Ads Made to Stop You Smoking including this one: – P
My favourite right wing vixens branch out
My two favourite right wing vixens Louise Mensch and Cathy Odgers (Cactus Kate) have, for the moment, moved on from right wing politics and launched into the highly competitive, challenging arena of skincare and make-up product reviews and beauty tips. (No kidding.) These two women certainly don’t need to soften their image as far as […]
Gower on ‘Teflon John’ Key
Quite a good column — readable, at least — from 3News’ Patrick Gower on the narrative that he’s been promoting lately: that NZ Prime Minister ‘Teflon John’ Key has regained his ‘vice-like grip on the centre voter’. It’s not the first time, of course, the ‘Teflon’ label has been used referring to Mr Key. But […]
There’s a joke in this … somewhere
Hello new thing. This (below) is apparently a tractor slander shaft. Oh, boy. There’s got to be a joke in there … And then there’s the ASB Bank’s use of the wonderful Brian Blessed (immortal in Blackadder as Richard IV) in their ‘be proud/celebrate success’ advertising campaign. I don’t rilly get the joke (yet). Below […]
Samsung’s walk in the park
Daniel Eran Dilger is a ranter — but a ranter who builds a persuasive case by (often sarcastically) citing facts, history and numbers. I have a lot of time for him. I appreciate his attention span. This very dense paragraph (below) is from one of his wonderful takedowns — in this case of a pliant business press […]
Is internet ad filtering THEFT? Or a response to abuse?
I’ve worked in commercial radio so I understand the commercial reality: In radio, TV, newspapers and magazines, advertising revenue is what keeps the lights on. Advertising pays the bills. Traditionally (which doesn’t always mean it’s good, right?) advertising in these media has been predominantly a version of interruption marketing — viz. find something your target […]
Wry. In Nate Silver we trust?
http://twitter.com/kirstenpowers10/status/265580305702871041/photo/1 via Poynter, who also had the good humour to headline an article about the US election: Voters gather to decide Nate Silver’s fate Wry. – P
Colin Craig’s Conservatives targeting Pakuranga’s Maurice Williamson
I’ve got no criticism of this, just noting that as a voter registered in the Pakuranga electorate I received this political advertising from Colin Craig’s Conservative Party a day or two ago. It targets local National MP Maurice Williamson personally, by name and photo, with a quote of Maurice comparing gay marriage to marrying your […]
Distribute comment spam. Get pinged. Ask that YOUR OWN SPAM be removed. Hahahaha!
From Josh Marshall at talkingpointsmemo.com. He calls it ‘chutzpam’. I call it bleurgh! In other words, the estimable businessmen and women at realinsurance.com.au have been paying SEO companies to spam the comment sections of sites around the globe. But now Google’s new search algorithms are making that legacy spam really damaging. So now they’re sending […]