Posts Tagged ‘marketing’

Talk about product placement!

Funny, I’ve got one of those MacBook Pro laptops like the one President Obama used to demo the new healthcare.gov website … but mine doesn’t have the Presidential seal plastered over the Apple logo. Jeez, those of us using Macs used to be ‘oddballs’, ‘outlaws’ and renegades (‘the elite’ I always used to say, which […]

Tumbleweed Dean Letfus pitches the next ‘goldmine’

I take no satisfaction in being proven right (again) about ‘Tumbleweed’ Dean Letfus, the itinerant get-rich-quick spruiker who from time to time features in these pages. I observed earlier “He seems to flit hyperbolically from one cash flow generating event (for him!) to the next without much regard for consistency …” This afternoon a friend […]

Still one of the best

This back page ad from TIME magazine is still one of the most memorable for its ‘tone’. It was part of a ‘A True Story’ campaign in the late 1990s by the mighty American Express to show their services are more than just a credit card…. that they really do try to serve international travellers’ […]

Why not say it with style?

Here’s a funny and pointed video making a series of good points stemming from the unrealistic, unattainable ‘beauty’ images young women are presented with every day … and the ‘deception’ effect of make-up. How to trick people into thinking you’re good looking is a good-hearted (be warned: foul-mouthed) ‘tutorial’ for young women by Jenna Marbles […]

High profile conman jailed for at least 10 years

Apropos my comment yesterday about liars being stopped in their tracks: Go on working your con-game and feeding your lies to anyone who will listen … until you are finally exposed by inconvenient truth (like Bernard Madoff?) and STOPPED IN YOUR TRACKS. I heard this guy (below) speak once. He was very memorable. Highly engaging, […]

Guest ‘guru’ sometime soon?

How long can it be before ‘Tumbleweed’ Dean Letfus invites G Sharp to share the stage as a guest guru? I’m sure his sales pitch would fit right in! I spotted this engaging ad in last weekend’s Sunday Star Times — the very same edition that carried the Property guru does US u-turn story by […]

YouTube Traffic thieves spotted in the wild

Remember my review of Geekversity spruiker Shaun Stenning‘s YouTube Traffic Thieves report… An odious little volume? Apparently news aggregator site Gawker.tv (parent of Gizmodo, receivers of stolen iPhone prototypes) recently used one of the dodgy ‘tricks’ promoted by the young guru’s mephitic ‘e-book’ i.e pinching someone else’s video and uploading it to get ‘their’ traffic. […]

The internet’s ‘completely over’ — or is it just blogs?

Here’s an alternative view of the growth of the interwebs … from Prince, whose new album is going to be a free insert in this Saturday’s (10 July) Daily Mirror. Interesting. “You must come and listen to the album,” he says. “I hope you like it. It’s great that it will be free to readers […]

Re-touching to the point of distortion

From an eye-opening Dove soap commercial. Kudos to them! Watch it happen in high speed stop-motion below the fold.

What an amazing coincidence!

Er, does anyone really expect anyone to believe this? (It appeared in my browser all by itself this morning after I visited who-knows-what dodgy website.) Or is it a sign of a ‘scarcity mindset’ to even question my good fortune in ‘winning’ this ‘prize’? Oh boy. (It jiggled and blinked on the screen, too, in […]

Oops. Another unpleasant surprise …

The latest in my occasional series ‘Unexpected things that can go wrong with your business or investment…’ Previous episodes: Your ‘clients’ may take legal action against you, en masse, causing your ‘enterprise’ to fold with an AUD $5.5 m loss and significant loss of your own reputation. Google may change their page ranking system to […]

More ‘straight talking’ … but is that what it is?

America: the land of free speech. And ad hominem political attacks. Watch this campaign ad (below the fold to stop the YouTube script slowing this page load), and count the bald, slanderous, (defamatory?) statements. Pretty robust stuff. I wouldn’t dream of saying things like that unless I had evidence (even nailed-tight proof) for the statements. […]

Why are the get-rich-quick boys in such a HURRY?

Tim Burrowes, writing this week over at Aussie marketing/media website mUmBRELLA expressed this thought common to journalists everywhere: The substance behind the Photon gossip by Tim Burrowes June 17th, 2010 One of the perks – and frustrations – of being a journalist is that you often get to hear interesting gossip. Perk because it’s nice […]

Pop, pure and simple …

I like this… Bang Bang Bang by Mark Ronson & The Business Intl featuring Q-Tip and MNDR (Amanda Warner) … and I like how it’s being marketed. Very cool. Very synergistic. (Smell the budget, too.)

First signs of Spring?

I noticed this in Howick this morning … first signs of Spring?